Navigate your Next in Retail

Digital savvy customers today are seamlessly moving between online and offline channels, as the experiences offered by these channels are getting blurred. The need of the hour for brick-and-mortar retailers is to not only focus on reinventing stores through in-store personalization, but also on enhancing the overall omni-channel experience, by aligning product and customer data with marketing and backend systems in real time.

ADVAN​TAGE RETAIL TECHNOLOGY SERVICES

In-Store Merchandising

Advantage supports in-store activities with a flexible, effective, and powerful retail technology solution that provides retail personnel with accurate store level authorizations. We leverage retailer POS data to quickly and efficiently identify and repair store-specific SKU issues including voids, out of stocks, and out of dates. Our retail reps work the shelf quickly and accurately with software and a Bluetooth scanner to record data on the tablets. Our retail software also supports live orders, promotion compliance, and competitive reporting. The unique client audit software keeps clients connected to our retail associates, allowing them to see exactly what's being done in store.

In-Store Selling

Advantage's Pitch Book in-store selling application provides our sales reps with professionally-developed sales stories integrated with store-level data for presenting new items, promotional events, and display recommendations. With access to a retailer's POS data we can help store managers understand their store-specific sales performance, calculate their missed sales, and implement merchandising changes to maximize sales and profits.

Reporting

We offer powerful and flexible reporting capabilities that provide full visibility and real-time updates on in-store conditions, trends, and results. The reporting system provides tactics to ensure our managers can react quickly to field conditions, analytics and tools to quickly analyze data and uncover results, and executive dashboards to visually track key KPIs and trends.

RETAIL SERVICES

Advantage operates multiple continuity retail teams in addition to a vertical project and surge team. The continuity teams drive incremental sales and brand visibility through effective in-store selling and by executing the fundamentals of merchandising with tablet technology. Meanwhile, our project and surge team members are always ready to respond to special projects and in-store execution needs with minimum lead times.


Our retail technology platform provides a competitive advantage in store by leveraging innovative field merchandising technology and in-store selling applications.